There is no doubt in our minds that the “green” initiative is here to stay, regardless of what the non-believers say. We’ve all heard the phrase “going green” and have been inundated with environmental ads that display dos and don’ts, or give you advice on how to go green. Some of us are pitching in, and others are not sure they’re willing to change their lifestyle, either way, the going green initiative seems like it’s here to stay. It has touched just about every industry. In Cyberspace, people are doing what they can to be environmentally friendly, and the ecommerce industry is doing its fair share. Today, many data centers around the world are switching to cleaner energy output and are adopting best practices with regards to being “green”. Since “going green” is a very marketable term right now, many marketers, etailers as well as traditional brick and mortar companies are embracing the ethical social phenomenon that is “the green initiative”.
Ecommerce companies are coming around, especially since true ecommerce companies conduct 100% of their business online - in cyberspace if you will – and they are in a good position to give something back to the world, right? Not so fast. Of course we all know that online shopping and shipping go hand in hand. The big four carriers, Fedex, UPS, DHL and the good ole’ USPS are all trying to find ways to play nice with the environment as well, but this is easier said than done in our oil dependant world. With energy costs soaring and our eyes on a new direction, it will be some time before being environmentally friendly becomes a reality for all industries. At least for now, the very controllable world of data center energy can help many online retailers join the fight against global warming and all other damages to the environment that come with burning fossil fuel for energy.
Devix, the creator s of the only “true”, end-to-end ecommerce platform has joined the fight as well. Devix adopted environmentally safe practices such as company-wide paper recycling, turning the lights off overnight and other acts of kindness towards the environment that one can find at http://www.thegreenguide.com/. These small steps add up so please help out and do your part. The Devix solution allows its customers to run their online businesses more efficiently with regards to how they operate. In some cases, etailers were able to trim several seconds off the time it took to process each transaction, and when processing tens of thousands of transactions, over a year these savings amounted to an entire person’s salary. Since these etailers were able to operate using less people, they used less energy, thus lowering emissions that person might have used to get to work. All of this results to one less person on the road, and one less person using electricity in the workplace. Of course, with profits rising, these companies were able to invest in more “green” initiatives.
With a looming recession overhead and the global markets moving toward uncertainty, it is important for all of us to stick together and help whenever we can. Etailers and traditional retailers are in a good position to give something back by moving towards better environmental habits while operating their business. This is an initiative that we can all pitch in and do our part. Devix is proud of the “green” culture it’s promoting both with their employees and their customers.
For Generation X-ers, Generation Y-ers, and for the growing percentage of cyber savvy Boomers, eCommerce is steadily becoming the norm. In the beginning the trust factor just wasn’t there. When people thought of purchasing products over the Internet, images of shady hackers sitting on a computer in a dingy basement trying to steal your credit card information or your identity quickly came to mind. This scared the hell out of most folks, especially the “granny”, AOL types who were just starting to realize this “Internet” thing is here to stay, not only that, there might be some practical use to it - sorry WWII generation! Of course, hackers are still around and trying to do more of the same but eCommerce websites have become much more secure, and buying products over the Internet is a convenience many people in this day and age simply can’t live without. Services such as Verified by Visa and Secure Card by Mastercard have given hope to those weary about placing orders online with their credit cards.
Today, there are literally tens of thousands of eCommerce websites selling anything from an old antique lamp found in Grandpa Joe’s junk pile to automobiles and RVs that can be delivered to your door step. Ecommerce is a multi-billion dollar industry with no ceiling in sight. So why not continue to find new ways to market your eCommerce website? The reason is usually time and money, advertising is typically expensive and campaigns are resource intensive.
Devix Corporation, an end-to-end eCommerce solutions provider is ahead of the competition in that they offer consulting services regarding how to blog your biz and why e-tailers should use social marketing. It seems Facebook and Myspace are not only cyber hangouts, but they carry a marketing message so powerful that companies couldn’t buy that kind of publicity.
Every business goes through growing pains, but why go through pain you don’t have to? Blogging and social marketing are the new kids on the block – no, not the boy band from 1990s - in terms of “word of mouth” marketing. It’s not enough to use the conventional tools of direct marketing, even the Interactive methods that were considered so innovative and high-tech such as email marketing. These days you have to take it to the people and let them do the talking to promote your business. Web sites like Myspace and Facebook have changed the way online communities operate. They made it possible for people to commune in Cyberspace. They provide a forum to help people keep up with the latest trends and have access to media such as pictures, video and audio. You better believe that while teenagers today are gossiping about how Justin dumped Kelly, they’re also talking about the hottest new gadgets they got or what color iPod they have. There is no better marketing message than peer pressure, which in adult terms translates to “keeping up with the Jones’”.
Blogging is quickly bringing out the closet writers and everyone who dreamed of being published. Companies are using this phenomenon to their advantage and creating blogs of their own and/or creating lounge type areas on their websites where customers, prospects and others can get together to talk about their experience. It gets better, not only does more content on the web that obtain key words help you get your message out, it also helps with Search Engine Optimization(SEO). In short, if you’re an ecommerce business or even a brick and mortar with a website, then you should be blogging on your website.
JERSEY CITY, N.J., June 5 /PRNewswire/ — Devix Corporation, the creators of the only true end-to-end eCommerce platform on the market, today introduced the Devix Integrated Shipping Optimizer (DISO) to all its clients. The new feature allows e-tailers to not only automate shipping for all major carriers but will also empower business owners with the ability to shop for the best rates and process detailed shipping analytics in real time.
The main feature of DISO provides e-tailers with robust Multi-Carrier Compliance. Devix clients will have the ability to automate shipping for all major carriers as well as create compliance labeling, reporting and electronic manifesting.
Additionally Rate Shopping functionality enables e-tailers the ability to rate shop. DISO provides all the information necessary to obtain the best shipping rate for every package shipped. The best carrier can be determined by cost, time, weight, zone, zip code etc.
In addition DISO allows clients to offer rules based rate/time shopping to their customers as a feature. The functionality both empowers and improves the customer shopping experience while allowing e-tailers to know the actual shipping cost before advertising a product on their site or other channels.
DISO then allows Devix clients to turn raw shipping data into applicable analytics. DISO produces standard and custom reports for analysis and charge-back purposes. Other informational data available in real time includes, shipping activity, cost analysis and the enhanced ability to identify future shipping trends and queries.
“With the economy in flux and gas prices continuing to soar resulting in higher shipping costs, e-tailers must make intelligent shipping decisions,” said John Massaro, VP of Product Management. “DISO will allow business owners to make real-time shipping decisions based on data that will directly result in improved margins.”
Devix Corporation today announced that its Devix Commerce Suite is fully optimized and compatible for use with Windows Vista operating system. Devix’ extensive client base can now seamlessly upgrade their internal hardware infrastructure to the new Microsoft operating system.
“We’ve included compatibility on this latest operating system to ensure that all of our clients have the capability to upgrade to Microsoft’s Vista platform while maintaining operational efficiency. This is a part of our overall commitment to incorporating best of class solutions for our client’s convenience,†said Ron Wilkins, CEO of Devix Corporation. “The organizations that we partner with are constantly growing and evolving and this functionality is just another way to help in managing that growth. As Microsoft Certified Partners we are committed to deploying and supporting Microsoft Technologies as part of our architectural roadmap and will continue doing so.â€
Devix Corporation today announced it has executed a formal partnership with PayPal. This announcement comes as Devix puts the finishing touches on the upcoming release of its newest Devix eCommerce Suite Platform and brings unique benefits to both companies and their respective clients.
Devix, the employee-owned e-commerce solutions provider, was recently certified by PayPal to integrate PayPal Express Checkout into the latest Devix offering for e-tailers. This means e-commerce businesses running Devix’ newest platform can select PayPal as a fully integrated payment option, eliminating the need to make technical system modifications or purchase a separate program. “This built-in enhancement is a major consideration for any e-tailer looking to increase market share”, says Devix CEO Ron Wilkins. “The seamless integration of PayPal is one of many advantages the ecommerce industry will enjoy with the new Devix Commerce Suite”.
Devix offers clients a variety of enhanced payment options for their online shoppers including Fraud Detection, Verified by Visa, SecureCode by MasterCard, and eBillme, along with traditional options Visa, MasterCard, Diners Club and Discover and the ability to process international orders and calculate VAT in over 30 different countries.
PayPal gives consumers a safer, easier way to pay online by eliminating the need to re-enter personal information and by not sharing financial information with the merchant. This saves consumers time and gives them the peace of mind that comes with knowing their online transactions are secure. E-tailers know that offering PayPal can make the difference between a one-time visit to their site and a whole new revenue stream.
Serving e-tailers large and small across multiple industries, Devix provides an industry leading web interface along with an automated back office system to streamline the entire order and fulfillment process from start to finish. The Devix Commerce Suite includes both components as an integrated, scalable solution.
Devix Corporation, the e- Commerce solutions provider with an e-tail heritage, takes pride in the success of its clients, particularly when Devix software and services had something to do with that success. Devix, whose corporate tag line is “For e- tailers, By e-tailers,” recently revamped and revitalized the ecommerce website of New Jersey based A/V retailer Sixth Avenue, a company whose sales topped $200 million in 2006.
“We are not content to just be an online store”, Marketing VP Rudy Temiz said in the recent announcement about the Sixth Avenue launch. “We want our site to be the most informative product resource on the Web.” And it seems they are well on their way. Since their new website by Devix went live, Temiz said the conversion rates - visitors to the site who actually make a purchase - have “skyrocketed.” There is no better news in the ecommerce business.
The new website by Devix has what Temiz calls a “human factors engineering” element, where original content about the products being sold is written “using the voice of the target audience.” The ability to include multiple descriptions of products and other types of content messages, facilitated by the Devix platform the site runs on, allows clients to customize site content to target the right audience segments.
The flexibility that enables Sixth Avenue to customize website product descriptions is just one of the many advantages of the Devix business solution. The success of the new website may also be attributed to Devix enhancements that display product descriptions that are far more comprehensive than before, and allow visitors to drill down to view extensive specification information. In addition, available accessories for each specific product are now listed under a clickable tab on that product’s page.
Devix addresses e-commerce from both sides of a transaction in an integrated, scalable solution on a single platform — to help e-tailers increase market share and profitability while streamlining their business and reducing overhead costs. “The Devix web interface is designed for ease of use by Devix clients and their end users, giving companies like Sixth Avenue far greater flexibility in targeting consumers”, said Devix CEO Ron Wilkins. He went on to say, “The Devix Commerce Suite enables our customers to make quick changes on their e-commerce websites without having specific IT expertise in- house. And the automated back office component works to streamline e-commerce processes and operations from order processing and inventory control to fulfillment and shipping.” The Devix solution, created for e-tailers by e- tailers, makes sense. And if skyrocketing conversion rates are any indication, Devix Corporation is onto something.
Devix Corporation is pleased to announce it has executed a formal partnership with MODA Solutions to offer its unique payment option eBillme to Devix users. This announcement comes as Devix is set to release it latest Devix eCommerce Suite Platform.
Devix, the employee-owned e-commerce solutions provider, continues to integrate cutting edge payment methods adding profit driving options for innovative e-tailers. Devix already offers merchants a variety of payment methods including CyberSource, Verified by Visa, SecureCode by MasterCard, Cardinal Commerce, and PayPal.
E-tailers using Devix’ newest platform can select eBillme as a fully integrated payment option without the need to make technical system modifications. “The addition of eBillme is a reflection of our ongoing commitment to adding value, by seamlessly integrating and introduce payment options, to our clients in order to increase their conversion rates and market-share,†said Devix CEO Ron Wilkins.
eBillme is the only online payment option that does not require consumers to share personal or financial information such as credit card, bank account numbers or PINs with merchants. With eBillme consumers can shop online and use any secure online bill payment option they subscribe to through their bank, credit union, or bill pay portal.
eBillme enhances the consumer experience and with a one-time payee setup at their online bank portal that ensures secure online shopping. eBillme is also preparing to expand beyond the US market in 2008.
Devix provides industry leading web interfaces and automated back office systems to some of the world’s most successful e-tailers regardless of size or industry. The Devix Commerce Suite which process billions of dollars in online transactions annually, is a fully integrated, end to end and fully scalable solution which streamlines the entire e-tailing operation from start to finish.
Devix is delighted to announce effective March 27 Devix became a 100% employee-owned company through a stock purchase plan for all employees. The plan, which grants Devix employees the right to buy company stock at a specified price, is more than a business strategy. To Devix CEO Ron Wilkins, employee-ownership is also a natural extension of his open-book management style. Wilkins and CTO Guy Praisler agree that this milestone in the New York/Jersey City based, ecommerce solutions provider is the realization of a dream at the end of a long journey.
“It’s no secret†said Gil Broitman, COO, “that a private company offering employee stock purchases is positioning itself to go public at some future date, but history has proven there are no guarantees, and our people are fully aware of this.†Nevertheless, they are no less excited about being owners and participating in the corporate culture Wilkins has promoted at Devix. Wilkins believes that being employee-owned is a clear demonstration of commitment on the part of Devix employees to their clients and to the growth of the company. Research cited on the National Center for Employee Ownership website supports this view. Studies have shown that when employee ownership is combined with a management style that encourages employees to share ideas and information, companies grow 6% to 11% faster, per year, than would otherwise be expected.
Many stock purchase plans in private companies are made available only to a select few. Under the Devix plan, every single employee is given the opportunity to participate and, to date, everyone has. They, under the leadership of Wilkins and Praisler, are banking on the 2007 release of The Devix Commerce Suite, an end-to-end software solution for online retailers, to prove the research right.
JERSEY CITY, N.J., June 10 /PRNewswire/ — Devix Corporation announced that it has entered into a definitive agreement with LIVECHAT Software Inc, a developer of Instant Messaging communication software for business customers. This relationship expands the capabilities of the already robust Devix platform. With a growing number of partnerships, Devix merchants can access the most progressive functionality from one end-to-end solution.
E-tailers using the Devix platform can add LIVECHAT Contact Center as a fully integrated secure communications platform available through all Devix world class web pages. The products are based on instant messaging protocols and are used to provide stable and secure communication, maximize clients’ satisfaction and reduce customer service costs.
LIVECHAT Contact Center not only raises conversion rates by reducing shopping cart abandonment but also allows an improved customer support level with a new communication channel. Companies which rely on LIVECHAT Software products represent a wide variety of business branches (e.g. banking, e-commerce).
The LIVECHAT Software Inc products available through the Devix platform include LIVECHAT Contact Center, LIVECHAT Communicator and LIVECHAT Chat Server. LIVECHAT Contact Center helps to increase sales realized or supported by the internet, lower customer service costs and augment satisfaction of the client. Additionally, e-tailers will be able to track customers’ locations on their web page providing key analytics and the power to assign appropriate salesmen to receive or initiate chat requests. LIVECHAT Communicator is a corporate instant messenger that allows companies to optimize Internet communication with partners and between employees inside and outside the organization.
JERSEY CITY, N.J., June 11 /PRNewswire/ — The Devix Corporation today announced a strategic partnership with MerchantAdvantage, a leader in Web-based data feed management and analytic tools. The partnership allows users of the Devix platform to send their product catalog to over 150+ marketing channels and shopping destination sites on the Web. Devix clients now can maximize sales opportunities using the MerchantAdvantage Channel Management Solution and optimize, send and analyze product catalog feed data with a click of a button.
Devix, the employee owned e-commerce solutions provider, continues to enhance its end-to-end platform enabling users to optimize their business through a single application. The MerchantAdvantage partnership is the newest effort to add to the already impressive list of cutting edge functionality and technology solutions.
“MerchantAdvantage represents a best of breed partner for the Devix client base,” said Ron Wilkins, Devix Corporation CEO. “They share our philosophy of customer empowerment as demonstrated by their robust choice of marketing channels which actively places the power in the hands of e-tailers.”
The Devix - MerchantAdvantage partnership expands the already robust customer employment technology that the Devix Platform offers. Currently, Devix clients can maintain and personally configure all aspects of their web platform and business flow with limited IT expertise required. With MerchantAdvantage, Devix e-tailers now have the power to choose from 150+ shopping destinations, to work more efficiently with these marketing channels, to strategically market products, and to find those marketing channels that maximize return on investment.
Michael Lambert, CEO and Co-Founder of MerchantAdvantage, added: “Devix clients can now leverage various pricing options and profit-margins on marketing campaigns at the product level, while reaching millions of new clients using an array of marketing options. MerchantAdvantage strives to provide the best products to empower online merchants to customize, send, evaluate, and update product catalog feeds to 150+ marketing channels and shopping destination sites. We are honored to be an integral part of the future of Devix to help their clients grow their online business efficiently, intelligently and cost-effectively.”